WordPress Categories: Calling Category Title Reference: http://codex.wordpress.org/Function_Reference/single_cat_title [crayon-51c1236f08dd7/] Calling Category … [Read more...]
CustomPress – Adding TinyMCE editor to your TextArea Box
This was driving me nuts for days until I finally got Mark at ProTech Soft to help me out with it. My issue was that I wanted to have the WYSIWYG editor on the text boxes in my custom post types. No matter what I tried I … [Read more...]
Google Support for Organization Logos
Google released yesterday that they are now supporting the schema.org markup for orgnization's logos. This will allow Google to know the icon they should use as your logo in search results. [crayon-51c1236f1058d/] … [Read more...]
“Two Chips”

Adam Patch is a director, designer and animator who lives in San Francisco & Boston. He managed to capture his wife telling this joke after a bottle of wine and after listening to it over and over, decided that it would … [Read more...]
Funny Marketing Campaigns AmeriQuest Mortgage Don’t Judge

So after I post about the K-Mart Ship my pants! funny marketing campaign earlier in the month, I start looking at funny ads on YouTube. I TOTALLY forgot about these old AmeriQuest Ads. The company however, folded under … [Read more...]
Crowd Control Barriers & Fighting the Commodity Image

One of our big products at the Tamis Corporation are crowd control barriers. A challenge we face is the notion that steel barriers are a commodity item. They LOOK like a commodity. Just like one barrel of crude oil is … [Read more...]
Registering Shortcodes in Genesis
I ran into an issue with the WPMUDEV.com's CustomPress plugin when I tried running it on the Genesis Framework. Shortcodes created in CustomPress were not showing up on the site. It would simple display the actual short code. … [Read more...]
Kmart Can Ship My Pants!

Ok, this marketing campaign made the ranks of my monthly #CoffeeBreak category! I secretly root for K-Mart. It is the department store of my childhood and I always loved going in there. However, in today's world I … [Read more...]
Make a secure password
There is a saying that a lock keeps honest people honest. So does a good password. I have at least three passwords at any given time. My ultra-secure one that I only use on two very important accounts, my pretty darn … [Read more...]
Bumper Sticker Marketing

It is amazing how bumper Sticker slogans have run rampant in society and how hungrily they are consumed. Look at Politics. I am 100% entire speeches are designed to coin one or two bumper sticker phrases that can then … [Read more...]




The Challenger Sale
How to Write Sales Letters That Sell